Immersive Events
GOOD Meat Ground Breaking Event

Ground Breaking Ceremony


Our client, GOOD Meat, made headlines in June 2022 with the groundbreaking ceremony for their newest and largest protein production centre in Singapore. The 30,000 square-foot cultivated meat facility will be the largest of its kind in Asia.

The event was attended by notable guests such as Singapore’s Minister for Sustainability and the Environment, Grace Fu, as well as the restaurant owners of our previous hawker events at Loo’s Hainanese Curry Rice and Keng Eng Kee, with an introduction from GOOD Meat’s CEO, Josh Tetrick.

“GOOD Meat is leading the way in producing a protein with alternative methods to supplement our local production. Singapore is proud to be able to play a pivotal role in creating a new and revolutionary way of growing food for our people in a sustainable way,” said Minister Grace Fu.

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From virtual reality simulations to live events, Awethentic Labs creates experiences that are designed to engage and captivate the senses.

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